Personalization is becoming key to winning new customers and creating long-term relationships. To offer personalized products and services, companies are investing significantly in unearthing deeper customer insights through data mining, segmentation, and advanced analytics. To get a holistic picture of customer needs, and improve sales and marketing alignment, performance, leads, and ROI, businesses are looking to CRM solutions integrated with marketing automation (MA), social media, mobile, and predictive analytics.
An integrated CRM and MA solution can help enterprises:
- Reap the benefits of insights even for shorter sales cycle.
- Improve collaboration between sales & marketing teams to boost revenues.
- Address concerns faster and improve customer service.
- Make better decisions with a consolidated view of the entire sales cycle.
- Improve efficiency by eliminating manual processes and data gathering.
- Automate marketing activities to increase productivity.
OSSCube helps you build an integrated CRM and MA platform to transform your sales, marketing, and customer service strategy. Our business process competencies, technical capabilities, key technology partnerships, and proven track record with market leading CRM platforms ensure that you achieve real, transformative, and lasting business results. Our strong industry partnerships with MS Dynamics, Salesforce, and Pardot help us create best-of-breed CRM solutions.